
Being (You) with Bshirt
Bshirt was founded on a simple yet profound desire: to make breastfeeding both accessible and comfortable for every mother. Launched in 2016, our patented Lift the Flap Nursing Vest has revolutionized the breastfeeding experience for over 50,000 women globally, providing them with a practical solution that does not compromise on style or personal expression.
Breastfeeding, while a natural process, is often laden with social challenges and stigmas that can make mothers feel uncomfortable or hesitant to feed in public. Bshirt stands as a pioneer in combating these barriers, offering designs that promote ease and discretion, allowing mothers to breastfeed confidently and comfortably wherever they are. Our designs ensure that mothers do not have to sacrifice their personal style or undergo the inconvenience of a wardrobe overhaul.

Own Your Story with Bshirt
At Bshirt, we aim to build a community where mums can truly own their story. We celebrate the unique and transformative journey of motherhood, empowering women to embrace this significant chapter of their lives with confidence.
Inspired by the symbol of the parenthesis—a blank canvas inviting introspection—Bshirt encourages mothers to narrate their personal tales of joy, challenges, and triumphs. The parenthesis, elevated by the power of "b," symbolizes a safe space for mums to (be) their authentic selves, reflecting our commitment to creating an environment where they can freely express their individuality and experiences.